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Wednesday, 24 March 2010

What Influences my Tweets

These are the components that influence my tweets:

Demand - People are talking about you and want to be your friend.
Engagement - Try having more conversations and less one-sided broadcasting.
Velocity - Be original, creative and offer good content to the stream and your message will travel.
Activity - Try engaging with more people. Always remember that great content is rewarded.
Reach - The best way to build your audience is by listening and participating. There is no shortcut.




Already, Twitter influences stock and options trading.

"Since brokers have to save instant messages and e-mail, but thus far have no such mandate for tweets, well, you can guess that the far more discreet traffic is on Twitter," says Jon Najarian, of optionmonster.com. It was on Twitter that Najarian first heard last week's news that Matrixx Initiatives' (ticker: MTXX) Zicam nasal spray allegedly damaged people's sense of smell. "Guys started tweeting and the stock dropped from $19 to $13," he says. Matrixx has since pulled Zicam off the market. The stock was recently at about $5.55.

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Wednesday, 17 March 2010

Facebook visits beat Google in between March 7th and March 13th, becoming the most visited website in the U.S. for the week



"Together Facebook.com and Google.com accounted for 14% of all US Internet visits last week."

This development represents a major win for Facebook. The ability to represent the social network as the number one site should count for a lot as corporate representatives talk to advertisers and investors, and could result in a direct boost in revenue.

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Monday, 17 August 2009

Social marketing is the new search engine optimization

Reciprocal voting is the new reciprocal linking. It offers a fairly low barrier to entry, and the opportunity to drive a TON of traffic in a short period of time. Even more importantly, social media has become a cornerstone of the strategy for launching sites, or improving their link popularity.

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Friday, 31 July 2009

FOUR IN TEN OVER 50s USE SOCIAL NETWORKING SITES

Almost half of all baby boomers in the UK belong to at least one social networking site, a new study shows.

According to a survey from InSites Consulting, four in ten UK web users over the age of 50 use social networking sites - a figure that amounts to 4.7 million mature social networkers nationwide.

Around 93 per cent of respondents said they know about popular social networking site Facebook, while 35 per cent said they actually use it.

UK boomers are much more enthusiastic about social networks than their Continental cousins, with just 22 per cent of Dutch boomers engaging with the platform.

The survey found that online professional networks such as LinkedIn are also popular with older internet users, although to a much lesser extent than social sites.

"The figures show that these are not just a few isolated individuals using sites such as Facebook," commented Steven Van Belleghem of InSites Consulting.

"We are seeing a clear rising trend amongst the over 50s to make more use of social networks in order to communicate and stay in touch with their family and friends."

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